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Frequently Asked
Questions
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DirectMail2.0 is a marketing program that is designed to seamlessly track the effectiveness of direct mail campaigns — while enhancing their overall results — through multi-channel marketing with Google. You fulfill your clients’ direct mail order as usual, and we do the rest.

DirectMail2.0 provides seven different services bundled into one convenient package:

  • SocialMatch
  • Mail Tracking
  • Informed Delivery
  • Call Tracking
  • Google Online Follow-up
  • Social Media Follow-up
  • LEADMatch

With the DirectMail2.0 management portal, you can set up new client campaigns in less than 10 minutes and access their results in real time. Its intuitive, user-friendly design makes it easy to review and manage your clients’ campaigns.

Your customers can see their results in real time via the DirectMail2.0 dashboard, which helps them feel more in control of their campaigns and eliminates unnecessary calls to your representatives. And since clients who use DirectMail2.0 get a better response, they reorder 70% more than those who use traditional direct mail!

Call us at 800-956-4129, email us at sales@directmail2.com or simply fill out the form below! We’ll be happy to provide a FREE live demonstration to show you how it works.

Once you sign on, you can offer DirectMail2.0 to your clients within 48 hours. We’ll give you high-resolution marketing materials that you can use to promote the service to your clients with your branding, six hours of interactive sales training and unlimited sales and technical support.

Nope! We set up everything for them. All they need is a business website or landing page to get started. Then they just need a computer with internet access to be able to log in to the client dashboard and see exactly how their campaigns are performing.

Absolutely. When your clients access their results via the DirectMail2.0 dashboard, it looks as though they are dealing directly with YOUR business. They never know another company is involved.

DirectMail2.0 uses a custom barcode-scanning software program we developed to track mail as it makes its way through the USPS system. You simply add the barcode to your client’s mail piece, and their dashboard is updated with the expected delivery date and actual delivery date. This helps your client prepare for the influx of new calls!

Each DirectMail2.0 campaign comes with a phone number that automatically rings directly into your client’s business — they don’t have to change a single thing — it records and tracks the data from each call through our software as it comes in.

Your clients can see via the DirectMail2.0 dashboard exactly how many calls are generated from each campaign and listen to the recordings for quality control. This helps you and your client determine how well their campaigns are performing and make improvements where needed, whether it’s to the campaign or your client’s reception process.

The online tracking and follow up are handled automatically through Google, but we created an easy-to-navigate, customizable interface that makes it simple for your clients to see their results.

The DirectMail2.0 dashboard displays:

  • Unique visitors to their website
  • Ad impressions by day
  • Click-throughs

We have several options to fit any partner. Call 800-956-4129 and speak with one of our Business Development reps to see what option is right for you!

Nothing! You design and deliver your clients’ materials as usual, and leave the rest to us. When you sign up to deliver DirectMail2.0 we’ll provide you with everything you need:

  • Editable, high-resolution marketing materials
  • Unlimited sales and tech support
  • A trained salesperson to teach your staff how to sell an integrated campaign to your clients

We DO recommend adding DirectMail2.0 to your website so your new and existing clients know about it — we provide you with all the copy and graphics, so it’s easy!

Be able to identify anonymous website visitors. Would you like to know WHO visited the website from the direct mail campaign and what actions they took? In addition, would you like to get the postal addresses of unique visitors who were not on the mail list and retarget them via direct mail?

Build the perfect mailing list with LeadMatch!

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